Marketing Training

Your marketing department should be orchestrating and integrating your website, marketing tools, and media into an interacting and trackable funnel to help you grow your business. While one of the main goals is to create databases of past customers and potential contacts, your marketing team should also observe and manage any changes in your company’s reputation and learn from your customers’ concerns. A good marketing team uses information from your customer service department, then creates marketing content to motivate potential customers to become customers as well as turn past customers into advocates, followers, fans, and influencers. By providing training sessions that help small companies thrive, we regularly review the latest marketing tools. We also keep up to date on communication changes that are occurring within omnichannel tools as well as traditional marketing tools. To join our next webinar or workshop, see our calendar here and register for the topic you want to learn more about.