2021 Holiday Promotion Marketing Tips!

Halloween 2021 retailers experienced a huge growth over the last two years as sales rivaled 2019.  That’s great news for retail and consumer businesses and it explains the increase we see in business to business products & services as companies feel more optimistic about future sales. So, what are you planning for your holiday promotions […]

2021 4th Quarter Marketing Tips!

Recently a restaurant owner mentioned they were hoping for warmer weather this fall so they can expand upon their rapid growth since 2020. When I suggested they enclose part of their patio and add gas heaters to accommodate more customers this winter, they balked at the cost. But adding more seating with ventilation would bring […]

Design Your Digital Marketing Success

Your Digital Marketing Success is dependent on many elements and those features also have many points of success within them. Let’s explore the factors you need to pay attention to in order to be successful with online marketing..  1) Search Engine Optimization.  This is not one item but the culmination of many factors. In fact […]

Data Mine Your Email Marketing Lists!

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There’s gold in the past behavior of your email marketing contacts. With just a few clicks you can now identify who is paying attention to your email marketing news and who is essentially ignoring it. And now you can segment your lists to customize your message to meet your contacts’ needs. Or you can identify […]

2021 Digital Marketing Trends To Consider

2020 saw many changes in digital behavior that we need to consider and determine how it may shape your 2021 marketing plan and investments. As we review what changed  and what worked best, consider the following ideas as you market this year. 1) We saw a lot of live streaming on social media channels like […]