Are Your Email Marketing Efforts Paying Off?
Are your Email Marketing efforts paying off? If you are like many companies, you have seen a decrease in the effectiveness of your email campaigns. The largest factor in this is the amount of emails your lists are receiving. However, if you have been keeping up with effective marketers, you would know that done right, […]
San Pedro Lunch & Learn 10/24/18. Network & Learn How To Maximize Your Holiday Promotions & Emails
Join my Holiday Digital Marketing Tips Lunch & Learn with @ConstantContact at The San Pedro Chamber of Commerce Wednesday 10/24. Lunch is catered and only $15 for member or $20 for Non- Members. Come network and learn how to make the most of your marketing efforts using National Holidays from #Halloween #Thanksgiving #BlackFriday #ShopSmall #CyberMonday […]
Content Marketing—Got Ideas? I do!
I’ve brainstormed with hundreds of small business owners who were stumped about the best content to provide that benefits them and their customers using posts on social media, blogs and email newsletters. Here are a few tips I suggest to help them find the right balance. Remember the best content will benefit your followers and […]
Digital Media Audiences & Advertising
What do we know that has changed in digital media audiences for 2018? There are many numbers being crunched but here are 10 facts you may want to consider when it comes to your 2018 Marketing Plan. Facebook still offers the most digital advertising choices when it comes to targeting your market and reach people […]
How to Segment & Target Email Marketing With Call-To-Action Buttons
Segment & Target Your Email Marketing List Based On Your Customer’s Interest A targeted promotion always out performs a general one. Here is how to use a Call-to-Action Button on your next Email Marketing Campaign (example is using #ConstantContact) to automatically segment contacts who use that button to be added to a strategic follow-up list […]
Is Your Landing Page Doing It’s Job?
One of the biggest mistakes that business owners make is creating digital ads that point to their website instead of a good landing page. Many times it is their home page and though the digital ad got the right attention, the landing page fails to get the readers to take action. Don’t make that same […]
Time for a 6 Month Marketing Check In?
Summer is here and half of the year is almost over. So it’s time to evaluate your 2017 marketing plan and it’s effectiveness and to compare it to your goals. While I do an entire class or consulting session on the subject to help small businesses thrive, here are 8 tips to get you started […]
Your Biz Can Thrive & Support International Women’s Day
On March 8th, women in 30 countries are supporting a day of solidarity by asking women and the people who support them to not shop or work (if they can afford to) in solidarity of casting light on the buying and working power of women. It is an effort to show the power of women’s […]
7 New Constant Contact Features That Can Help Grow Your Business Faster
Constant Contact has changed in order to create a better marketing tool for small business owners. If you have not re-trained yourself on the program you are probably missing opportunities to create a better Email Marketing and media plan for your biz. Here a few new features I hope you are using: Do you see […]
3 Experts Help Step Up Your Business in 2017 1/19 – Manhattan Beach Workshop
Did you set your New Year’s resolutions for your business? Are you ready to grow your business faster with financing, market targeting, media changes, strategic partnerships or changing your business plan? Join me, the SBDC, Constant Contact, and a Crowdfunding Expert in Manhattan Beach, CA on 1/19 to strategize your growth with new ideas. Register here: http://bit.ly/119stepup. If you […]
