Why Holiday Marketing Matters to Every Business and Organization
What is all the fuss about Holiday Marketing? And why should I care if I am not a retailer? Here are a few reasons why you need a Holiday Marketing strategy no matter what type of business or organization you are running: 1. There is a reason why they call the holidays “Good Cheer”, people […]
Can Gmail Tabs Affect Your Email Marketing Results?
Gmail has a new inbox and it may affect how your Emails get read even by your own opt in newsletter subscribers. So it is key that you take a look at your lists to see who your Gmail subscribers are (people who’s Emails end in gmail.com). And if you have a lot, follow my […]
5 Tips on Increasing Your Sales
The only difference between leads and customers is “yes”. However the key for today’s businesses is are you asking the right questions to achieve the “yes” to convert a lead into a sale? Here are a few tips on how to achieve the conversions from potential customer to a paying customer: Step 1 – Ask […]
Are YELP Reviews hurting your Business?
I get a lot of questions about YELP when I do social media training and also through my own clients. So I recently talked with my YELP provider and pinpointed the questions I am asked about the most. You may agree or disagree on the answers YELP Corporate provided me, however if you have received […]
12/20 Learn How to Use Constant Contact
Learn How to Use Constant Contact Email @Microsoft-Store-l-Westfield-Century-City at 10am. We will cover how to create a marketing Email, add images, social media, videos and pdfs and how to send and measure your results. Get more information here and register to attend: http://bit.ly/centurycityEmailI will take you step-by-step on how to set up and use template […]
Do you have a Constant Contract Trial Ac
Do you have a Constant Contract Trial Account? Our Getting Started Workshop on Wednesday 12/12 in Torrance, shows you step by step how to expedite and send an email including social media, videos and documents download. I will even show you Social Campaigns. Register http://bit.ly/EMailPlusGetCC
How can you achieve your online marketing goals with measurement?
I am often told the same sad story over and over by business owners who have hired someone internally or used an outside vendor to do their SEO, Website, Social Media or Adwords campaigns and paid them monthly to get the job done. After several months, they could not tell if their online efforts had […]
How Do Businesses Benefit From Pinterest?
So here is a quick tip on why Pinterest is getting so popular… it sells! Hey who knew? In fact I was a bit of a skeptic myself. Who had time for another Social Media Platform? It turns out that there are compelling reasons to get on this one. So let’s start with an example […]
How Can My Email Marketing Perform Better Than My Competition?
The average opt-in email gets a 15-20% open rate. Again these are email programs where the subscribers have agreed to accept your newsletter or regular communication with specials or offers. So how do you know that your emails are performing as well as can be expected? One way is to compare your results to the […]
Why You Need to Segment Your Email Marketing List
Throwing out a net to catch fish will glean you a big catch. But if you are after a specific type of fish you will need more than good luck, you will need to identify the species, their stomping ground and use the bait that is most attractive to that species. Now consider targeting your […]
