4th Quarter Sales Strategies 9/2014
Let’s begin with the fact that September has started. There are many traditional sales events that take place in this next quarter and you need to organize to actualize those sales and fundraising goals you dreamed about last year. The reality is that the economy is back, jobs and spending are on the rise. So how […]
Pinterest Best Brand Practices 8/2014
Pinterest Best Brand Practices Pinterest is moving up on Brand Managers top priority and I think I can show you why. It is the number one direct response marketing tool on social media platforms. That means that 21% of pinners purchase directly from a link through a pin. It also means that if you are […]
Facebook Business Page Changes 7/2014
A Streamlined Look for Pages Facebook began rolling out a streamlined look for Pages on desktop that will make it easier for people to find the information they want and help Page admins find the tools they use most. Here are the key features of the update: Updated Page timeline design The right-side column of […]
New Social Media Specs 6/2014
Things have been moving on Social Media this spring, so I am thinking you may have a need for some updating. As you saw, facebook has an update waiting for you, make sure you review the way your page is going to look before you click on update. Also changes on twitter, youtube, facebook, linkedin […]
Hashtags for the Holidays-Expand Your Co’s Reach
Whether you are having a sale or shopping for something special, hashtags can help you reach more customers and find more deals. So why not learn some that you can use to achieve your goals? Here are some of the more popular hashtags you need to know about to follow the conversation and talk about […]
Why Holiday Marketing Matters to Every Business and Organization
What is all the fuss about Holiday Marketing? And why should I care if I am not a retailer? Here are a few reasons why you need a Holiday Marketing strategy no matter what type of business or organization you are running: 1. There is a reason why they call the holidays “Good Cheer”, people […]
5 Tips on Increasing Your Sales
The only difference between leads and customers is “yes”. However the key for today’s businesses is are you asking the right questions to achieve the “yes” to convert a lead into a sale? Here are a few tips on how to achieve the conversions from potential customer to a paying customer: Step 1 – Ask […]
Are YELP Reviews hurting your Business?
I get a lot of questions about YELP when I do social media training and also through my own clients. So I recently talked with my YELP provider and pinpointed the questions I am asked about the most. You may agree or disagree on the answers YELP Corporate provided me, however if you have received […]
Setting & Achieving Your 2013 Sales or Marketing Goals
Before you hire another service provider or put more money into your website, ask yourself one question—How will I grow my business/association in 2013? What is your plan? What are your goals? You cannot expect a vendor or your employees to be successful with your online marketing programs if you have not clearly communicated to […]
Will The Fiscal Cliff Tax Deal Affect Your Business?
Are you clear or whether or not the new tax legislation will affect your sales? As a marketer, we need to keep an eye on what changes in government can do to our potential sales in 2013 and beyond. As I searched for a layman’s termed explanation of what we got and gave up with […]
