How Can I Improve My SEO
SEO or Search Engine Optimization is no longer just about keyword search. The reality is that the internet has gotten much more complicated and the algorithms that google search used last year was changed over 600 times to adjust it to fix workarounds that programmers used to beat the system. This means that there are […]
Setting & Achieving Your 2013 Sales or Marketing Goals
Before you hire another service provider or put more money into your website, ask yourself one question—How will I grow my business/association in 2013? What is your plan? What are your goals? You cannot expect a vendor or your employees to be successful with your online marketing programs if you have not clearly communicated to […]
How can you achieve your online marketing goals with measurement?
I am often told the same sad story over and over by business owners who have hired someone internally or used an outside vendor to do their SEO, Website, Social Media or Adwords campaigns and paid them monthly to get the job done. After several months, they could not tell if their online efforts had […]
Word Search and Your Website Search Results
If you are trying to figure out why your competition ranks higher than you on a search keyword or long tail search, you may want to consider what matters most to Google according to Google. What they measure most in order to provide a result for a query is: Relevance: Does the information on your […]
Start Improving Your Search Engine Rankings
Are you looking to improve your ranking on search engines? Here are a few tips to do on your own or with help. First understand that all search engines do not use the same algorithms and so you probably already rank better on some for your preferred keywords than others. Figure out which ones those […]
Where is the Most Important Information on Your Website?
Getting your company’s website to the top of the search engines is one thing, but it’s actually more important to make sure that your website is useful. Is it actually what people are looking for? People are busy. They’ve already taken the time to open their web browser, type in “google.com”, and type in their […]