Adding videos to your website will enhance the user experience, and hosting videos on a service like YouTube can help drive traffic, since it is one of the largest search engines.
Whether you hire our company or another, keep in mind that there are important questions you should consider before you make and market your videos: Are you trying to get viewers to schedule an appointment? Are you trying to educate your market on what makes your product the best? Are you trying to sell your product with a video? Are you working towards getting more press? Your videos should reinforce your company image. The way you promote your videos is key to the action you want viewers to take once they’ve seen your video.
Our video production will provide a professional look at a reasonable cost. We can help organize your goals before your project begins, saving you money and time. We also consider your online goals before we begin. Then we maximize the clips we take in your shoot time so other elements can be edited later and enhance the finished product. In addition, we can help you promote your videos by creating a YouTube channel that helps you maximize your exposure both online and with established press contacts. This includes optimizing keywords to attract the most viewers.
Whether you need to shoot and plan your video strategy from start to finish, or you just need help editing and/or planning, call me to discuss any specific video projects you have in mind. I am happy to show you some examples and discuss the best way to maximize your marketing efforts. Contact us to get started.
