Whether you are having a sale or shopping for something special, hashtags can help you 
reach more customers and find more deals. So why not learn some that you can use to achieve your goals? Here are some of the more popular hashtags you need to know about to follow the conversation and talk about your specials. To join the conversation, just use the @ symbol in front of the hashtag and share it on facebook and instagram as well. To make the most of your promotion, make sure to facebook, blog and Email your promotion.
Holiday Shopping
#Shopping– A look at how people are shopping
#blackfriday– Black Friday statistics and left-over deals, Friday, Nov. 29
#smallbizsat– Tweets around Small Business Saturday, Sat. after Thanksgiving Nov. 30
#shopsmall– People discussing supporting local businesses during the holidays
#blackfridaydeals – Tweets about deals for Black Friday
Holiday Ideas
#diy– For DIYers looking to give homemade presents
#handmade – Crafts for this holiday season
#CES2013 –2013 Consumer Electronics Show, great gadgets for holiday shopping
Holiday Deals
#holidaysavings– Links for holiday savings
#deals– People Tweeting deals they find as they find them
#blackFriday – Stats on the success of Black Friday and remaining online deals
#cyberMonday – Stats on the success of Cyber Monday and remaining online deals
Holiday-Specific Hashtags
#holidays– General excitement around the holiday season
#Christmas– Tweets about Christmas activities
#winterwonderland– Snow talk
#Hannukah– Tweets on the Jewish holiday
#Kwanzaa– Kwanzaa Conversation
#NewYears– Talk about New Year’s resolutions
How can this list help your business: Look at the conversations and see how these hashtags facilitate relationships between brands and consumers. What hashtags can you create or glom onto that will help your brand engage in the holiday conversation? However you plan to utilize social this season, be sure you have an engagement strategy. Email Tmade.mkt@verizon.net for some examples of holiday deals you can emulate.
Liz Harsch, has been helping small and medium sized businesses make the most of their marketing investments since 1988. Her company, Tailor-Made Advertising is an Authorized SCORE workshop presenter and an awarded Constant Contact Email Marketer and Authorized Local Expert presenting Workshops for Constant Contact, SCORE, SBDC, Metropolitan Water District, multiple Chambers of Commerce, The City of Los Angeles and other Organizations. If you are interested in a quote or more information on a mobile website, email us at tmade.mkt@verizon.net. For more information about Liz or Tailor-Made Advertising, visit tailormadeadvertising.com. To schedule Liz Harsch as a speaker on Traditional and Online Marketing, Social Media, Analytics or Email Marketing for your organization, email us at tmade.mkt@verizon.net or call us at 310-791-6300.
