Prevent Customers from Hurting Your Reputation

You can’t always control what people are saying about you online – but how do you manage negative comments? Here are some tips:

#1. Know what people are saying.

#2. Respond quickly and publicly.

#3. Don’t be combative or overly defensive.

#4. Try to take the conversation offline.

Read more on these tips and others.

The best way to keep your customers from hurting your reputation is prevention. Your email marketing program and website should offer many options on how to get help and how to settle any resolutions. Make sure your customers have a contact at your company that is clearly in charge of their satisfaction. Always provide an easy to find click through on your website to provide feedback and a quick responder to deal with those problems long before customers would seek an outside source to complain how you let them down. Remember a Raving Fan has the benefit of many referrals, so any time you can convert a customer into a satisfied customer, you will gain more work.

For more ideas on converting your contacts into raving fans, email us at liz@adteamla.com. You can also contact us at 310-791-6300.