Data Mine Your Email Marketing Lists!
There’s gold in the past behavior of your email marketing contacts. With just a few clicks you can now identify who is paying attention to your email marketing news and who is essentially ignoring it. And now you can segment your lists to customize your message to meet your contacts’ needs. Or you can identify […]
Small Business Resources—Forgivable Loans, Grants, Federal and Local Funding And More!
There has never been a time with so many financial support options for small business owners. Here are some financing options you may want to consider to grow your business. Remember to read the fine print and be aware of the deadlines to apply, fund, repay, and submit your request to forgive the debt. Beware […]
Tips To Re-Open And Re-Market Your Business And Thrive!
2020 was a yoyo year for many business owners who were forced to start and stop their business based on the Coronavirus-19. With virus numbers down again and businesses and schools opening up, it is time to take the wheel and navigate your business for more success in 2021. If your business is open or […]
2021 Digital Marketing Trends To Consider
2020 saw many changes in digital behavior that we need to consider and determine how it may shape your 2021 marketing plan and investments. As we review what changed and what worked best, consider the following ideas as you market this year. 1) We saw a lot of live streaming on social media channels like […]
Part 2: Shark Tank’s Kevin O’Leary’s Smart Tips For Small Businesses
Last month, I recounted the lessons learned in the interview with Constant Contact and Shark Tank’s Kevin O’Leary. Here I continue with the balance of his best tips for the challenges small business owners face today. He focused on how business owners and entrepreneurs can navigate the downturn and prepare for America 2.0 —to thrive […]
Shark Tank’s Kevin O’Leary’s Smart Tips For Small Businesses
I recently attended a webinar hosted by Constant Contact that featured an interview with Kevin O’Leary from Shark Tank who candidly provided his advice on what today’s small business owners should prioritize. Here is the first of two parts with advice I gleaned from the interview. Notice that the first one is something I […]
Tips To Re-Open & Re-Market Your Business And Thrive!
If your business is open or about to open, there are some key tips you may want to remember to make the most of as you re-open and re-market your business to thrive in 2020. 1) Communicate clearly with your past customers. If you paused your business or just reduced your advertising, your past customers […]
Design Your Digital Marketing Success
Your Digital Marketing Success is dependent on many elements and those features also have many points of success within them. Let’s explore the factors you need to pay attention to in order to be successful with online marketing.. 1) Search Engine Optimization. This is not one item but the culmination of many factors. In fact […]
It’s Time To Recession-Proof Your Business—Tips To Thrive
The Recession may be here; however, before you stress out, let’s review what past recessions have taught us about not only surviving a downturn in business, but identifying the silver lining and then using that to thrive. Here are a few tips from a three-time recession business survivor, Liz Harsch, Owner of Tailor-Made Advertising. I […]
These Facebook Changes Will Affect Your Success in 2020
Facebook has made changes in 2019 and some of these changes will affect your pages. posts and results. Here are a few of the big changes: 1) They removed the blue or silver badges that signaled a company’s credibility. Consider adding more reviews to help your page stay strong. 2) Facebook is adding search ads, […]
