How Can I Improve My SEO

SEO or Search Engine Optimization is no longer just about keyword search. The reality is that the internet has gotten much more complicated and the algorithms that google search used last year was changed over 600 times to adjust it to fix workarounds that programmers used to beat the system. This means that there are […]

6 Ways Auto-responders Can Improve Your Marketing Results

Set up correctly, Auto-Responders can do a lot of follow up for your marketing team.  Let’s start with what an autoresponder is and how it works. It is a template based Email Marketing campaign that is set up using an Email Marketing Template Program (i.e. Constant Contact) with a series of follow-up Emails (say every […]

1/28 FREE Email Marketing Webinar —10 Steps to Push Send

TaiThursday, 1/28 at 10am for a FREE Webinar on Email Marketing—10 Steps to Push Send. Meet me online to find out how to simplify your Email Marketing Efforts and what elements to include in order to add subscribers and keep your target market and past customers engaged. We will cover: Content, Best Times To Send […]

Can Gmail Tabs Affect Your Email Marketing Results?

Gmail has a new inbox and it may affect how your Emails get read even by your own opt in newsletter subscribers. So it is key that you take a look at your lists to see who your Gmail subscribers are (people who’s Emails end in gmail.com).  And if you have a lot, follow my […]

5 Tips on Increasing Your Sales

The only difference between leads and customers is “yes”. However the key for today’s businesses is are you asking the right questions to achieve the “yes” to convert a lead into a sale? Here are a few tips on how to achieve the conversions from potential customer to a paying customer: Step 1 – Ask […]

Are YELP Reviews hurting your Business?

I get a lot of questions about YELP when I do social media training and also through my own clients. So I recently talked with my YELP provider and pinpointed the questions I am asked about the most. You may agree or disagree on the answers YELP Corporate provided me, however if you have received […]

12/20 Learn How to Use Constant Contact

Learn How to Use Constant Contact Email @Microsoft-Store-l-Westfield-Century-City at 10am. We will cover how to create a marketing Email, add images, social media, videos and pdfs and how to send and measure your results. Get more information here and register to attend: http://bit.ly/centurycityEmailI will take you step-by-step on how to set up and use template […]

Do you have a Constant Contract Trial Ac

Do you have a Constant Contract Trial Account? Our Getting Started Workshop on Wednesday 12/12 in Torrance, shows you step by step how to expedite and send an email including social media, videos and documents download. I will even show you Social Campaigns. Register http://bit.ly/EMailPlusGetCC

How Can My Email Marketing Perform Better Than My Competition?

The average opt-in email gets a 15-20% open rate.  Again these are email programs where the subscribers have agreed to accept your newsletter or regular communication with specials or offers.  So how do you know that your emails are performing as well as can be expected?  One way is to compare your results to the […]

Why You Need to Segment Your Email Marketing List

Throwing out a net to catch fish will glean you a big catch. But if you are after a specific type of fish you will need more than good luck, you will need to identify the species, their stomping ground and use the bait that is most attractive to that species. Now consider targeting your […]